REACH.
ENGAGE.
MEASURE.
Ease the discovery of valuable scientific content for healthcare professionals via our independent learning environment, Medthority.
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Reach
1.8 million
medical professionals
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Geotarget
182 countries
with restrictions as required
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Speciality
14 major
Medical specialty areas
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Disease
Education
for chronic, acute, common and rare
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Clients
Top 10
pharma to niche biotech and agencies
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SOLUTIONS
Publishing
hybrid, virtual and on-demand
WHAT MAKES US
WHAT MAKES US
Healthcare professionals (HCPs) want credible sources of quality medical information that are easy to consume online. Catering to their evolving needs, EPG Health, an IQVIA business, publishes Medthority (www.medthority.com), an award-winning independent learning environment.
Via Medthority, we provide HCPs with convenient access to clinically relevant content, supporting deeper learning and informed treatment decisions for better patient outcomes. We supply pharmaceutical and other life science companies with effective solutions to support this mission and achieve meaningful engagement with target audiences.
0%
of users say 'Medthority helps support my treatment decisions'
0%
of HCPs consider independent medical websites an important source of scientific information, versus 40% for pharmaceutical websites.
WHY MEDTHORITY?
Pushing the boundaries of digital channel delivery within healthcare, Medthority’s user-centric web design, teamed with advanced technology, creates a better experience for healthcare professionals and advanced engagement opportunities for pharma.
WHY EPG HEALTH?
Our multi-disciplinary team of subject matter experts (including digital, science and project management) assist pharmaceutical partners with end-to-end multichannel solutions that effectively reach target audiences, engage them with key educational messages and measure the impact.
Reach
Acquire an audience with an established platform and targeted multichannel nurture programmes to grow and sustain reach
Engage
Amplify key educational messages with journeys that support HCP digital content discovery and consumption preferences
Measure
Demonstrate value and depth of engagement, with meaningful insights aligned to key educational messages
