Symposia and Enduring Content
EXTENDING THE REACH AND LIFESPAN OF SCIENTIFIC MEETINGS
From on-site symposia and live streaming to on-demand access, EPG Health, an IQVIA business, delivers multichannel solutions to build and sustain an audience before, during and after an event.
We assist with everything from needs assessment, programme development and faculty recruitment, through to filming, content creation, accreditation and audience acquisition for enduring materials hosted on our global independent medical website, Medthority, and:
- Extend content lifespan and audience reach beyond the live event
- Engage healthcare professionals (HCPs) with unique and valuable content
- Associate your brand and/or content with latest clinical developments and data
- Support re-engagement and onward journeys for deeper learning
- Maximise return on investment made in congress
Why support symposia and enduring content via Medthority?
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Reach your target HCP audience from 8.3 million verified HCPs globally
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Engage them with credible, peer-to-peer guidance
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Measure efficacy through reports on engagement and impact
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73% of HCPs consider congress and symposia a critical or very important source of scientific content
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>20x increase in exposure for enduring content versus the live attendees
SYMPOSIA & ENDURING CONTENT
- Standard deliverables before, during and after the event
- Options for tailoring to individual requirements
- Multi-stakeholder feedback and metrics
- Client case study for live event
- Client case study for enduring content publication