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OUR NEWS AND VIEWS

SHARING LATEST
DEVELOPMENTS AND INSIGHTS

Here we report on topics relating to digital medical publishing and our business. These include our research reports, whitepapers and thought-leadership, as well as our latest programmes, engagement insights, industry partnerships and team recruits.

Apr 2022

THE POWER OF ‘MEANINGFUL’​ HCP WEBSITE KPIS AND METRICS FOR PHARMA MARKETERS

What data and insights will help us evaluate the true value and longer-term opportunities that digital activities present, both for our organisations and our HCP audiences? 

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Feb 2022

Launch of new Medthority eLearning Hub

The new, dedicated eLearning hub on Medthority enables healthcare professionals to enrol in accredited and non-accredited courses of interest, track their progress, resume where they left-off and download completion certificates.

See our eLearning solution

Nov 2021

Launch of Chronic Kidney Disease Learning Zone on Medthority

With an educational grant from AstraZeneca, EPG Health launched an independent programme for HCPs to support disease awareness, diagnosis and treatment, through KOL videos, patient case animations and interactive quizzes.

View the Learning Zone

Featured article

Thought Leadership

MYTH-BUSTING: PHARMA VERSUS INDEPENDENT PLATFORMS

Of all the research studies conducted by EPG Health on the topic of pharma-HCP engagement, ‘…

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May 2022

Nov 2021

Leveraging multichannel and multimedia in HCP education

COVID has forced the pharma industry to step up and take a more innovative approach to the channels and content it uses to reach and engage with HCPs, says Chloe Prince, account director at EPG Health.

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Oct 2021

We welcome Ben Gallarda as Head of Scientific Services

With a PhD and previous roles at Medscape, Aptus Health and Ogilvy Health, Ben had joined EPG Health to lead our team of science writers based in the UK, France & Australia.

See our team

Oct 2021

Developing case-based content to engage HCPs

In this instalment of EPG Health’s HCP engagement series, Georga Cottle discusses how case-based learning connects medical theory to medical practice.

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